String Music for Jacksonville Business
The annual Northeast Regional basketball tournament at Jacksonville State University brings in tens of thousands of outside dollars to area businesses such as restaurants and motels.

Bill Scroggins, a finance professor at Jacksonville State University, said a study he conducted showed the tournament took in $141,702 in admissions alone last year, with a total attendance of 23,748. He said 32 of the 42 schools in last year’s Northeast Regional came from outside the three-county area of Calhoun, Cleburne and Talladega. Scroggins did not have specific numbers on the total economic impact the tournament has for Jacksonville, but with 35 of 42 schools coming from outside the three-county area this year, he expects similar crowds. See story at The Anniston Star's website: www.annistonstar.com.

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