In 2008, JSU began a new tradition- Freshman Convocation. Held in conjunction with the SGA's Get on Board Day, which gives new students the opportunity to meet students and student organizations, Freshman Convocation is part pep rally, part mixer, and all JSU spirit. The event takes place in Pete Mathews Coliseum, or "The Pete," as it is affectionately known. Administrators and student leaders welcome the students to campus, and Cocky, the cheerleaders, Ballerinas, and music groups join in. At the end of the evening, a freshman is called forward to ring the bell signifying the start to college life and a group photo is made.