Steve Bitgood's Page

Jacksonville State University

Department of Psychology

700 Pelham Road, Jacksonville, AL, 36265-1602. (256) 782-5402

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Faculty

JSU Psychology

College of Arts and Sciences

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Steve Bitgood, Ph.D.

Ph.D. University of Iowa

Professor

steveb@jsu.edu

Academic Interests

Dr. Bitgood's primary interest is social design or environment-behavior relationships. Most of his recent research has been in exhibition centers (museums, science centers, zoos, etc.) where he studies how to increase the impact of exhibits by applying psychological principles. Students, who are a critical part of the research program, are able to present at professional conferences and publish in refereed journals.

Although Dr. Bitgood is retired, he still works regularly in the department and continues to supervise student research.

Courses taught include: Professional Issues, Program Evaluation, Behavior Change in Children, Environmental Psychology.

Representative Publications

Bitgood, S. (2002). Environmental psychology in museums, zoos, and other exhibition centers. In Bechtel & A. Churchman (eds.), The Environmental Psychology Handbook (2^nd ed). John Wiley & Sons.

Bitgood, S. (2003). The role of attention in designing effective interpretive labels . The Journal of Interpretation Research, 5(2), 31-45.

Bitgood, S., & Dukes, S. (2005). Not another step! Economy of movement and pedestrian choice point behavior in shopping malls . Environment and Behavior, 38(3), 394-405.

Bitgood, S. (2006). An analysis of visitor circulation: Movement patterns and the general value principle . Curator, 49(4), 463-475.

Bitgood, S., Dukes, S., & Abbey, L. (2006). Interest and effort as predictors of reading: A test of the general value principle. Curent Trends in Audience Research, 19, 1-6.

2009, Jacksonville State University

	Jacksonville State University Department of Psychology 700 Pelham Road, Jacksonville, AL, 36265-1602. (256) 782-5402
	Faculty \| Facilities \| Undergraduate \| Graduate \| Psi Chi \| Encyclopedia of Psychology
Faculty JSU Psychology College of Arts and Sciences JSU Home
	Steve Bitgood, Ph.D. Ph.D. University of Iowa Professor steveb@jsu.edu Academic Interests Dr. Bitgood's primary interest is social design or environment-behavior relationships. Most of his recent research has been in exhibition centers (museums, science centers, zoos, etc.) where he studies how to increase the impact of exhibits by applying psychological principles. Students, who are a critical part of the research program, are able to present at professional conferences and publish in refereed journals. Although Dr. Bitgood is retired, he still works regularly in the department and continues to supervise student research. Courses taught include: Professional Issues, Program Evaluation, Behavior Change in Children, Environmental Psychology. Representative Publications Bitgood, S. (2002). Environmental psychology in museums, zoos, and other exhibition centers. In Bechtel & A. Churchman (eds.), The Environmental Psychology Handbook (2^nd ed). John Wiley & Sons. Bitgood, S. (2003). The role of attention in designing effective interpretive labels . The Journal of Interpretation Research, 5(2), 31-45. Bitgood, S., & Dukes, S. (2005). Not another step! Economy of movement and pedestrian choice point behavior in shopping malls . Environment and Behavior, 38(3), 394-405. Bitgood, S. (2006). An analysis of visitor circulation: Movement patterns and the general value principle . Curator, 49(4), 463-475. Bitgood, S., Dukes, S., & Abbey, L. (2006). Interest and effort as predictors of reading: A test of the general value principle. Curent Trends in Audience Research, 19, 1-6. 2009, Jacksonville State University