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Academic Programs
The communication curriculum focuses on developing well-rounded communication professionals capable of interpreting and meeting the challenges of an exciting and dynamic industry. Communication professionals need a strong liberal arts background, education in media-related issues and "hands-on" skills to use with existing and evolving technologies.

Bachelor of Arts in Communication
Curriculum changes in recent years have increased the emphasis of providing students with instruction in areas such as media diversity, media technologies, media literacy (awareness), and statistical analysis techniques (survey research) that have become areas of high demand within media industries (such as the print and broadcast journalism, two of the three program sequences the department offers) and other professional fields (such as public relations, the third sequence the department offers) that communication majors commonly become a part of upon graduation. The below listings reflect requirements taken from the JSU Catalog 2007-2009, that new/incoming students must complete to earn a degree.

Core courses for all sequences:
COM 200 Intro to Mass Communication
COM 449 Communication Law I
COM 450 Mass Comm Research
COM 459 Communication Ethics
COM 491 Internship
Broadcast Sequence:
COM 205 Intro to Broadcast Writing
COM 301 Intro to TV Production
COM 302 Intro to Audio Production
COM 320 Video Production and Editing
COM 470 Advanced Electronic News
        plus nine hours COM electives
Program-specific
General Education Requirements:

CS 201 or TEC 201 Info Technology
MS 108 Exploring Math (statistics)
EH 141 Oral Communication

plus various other General Education requirements

Public Relations Sequence:
COM 315 Intro to News
COM 325 Publication Design
COM 330 Intro to Public Relations
COM 340 Public Relations Writing
COM 400 Public Relations Case Studies
COM 440 Public Rel. Campaign Management
        plus six hours COM electives

 

Print Journalism Sequence:
COM 315 Intro to News
COM 325 Publication Design
COM 410 Media Features
COM 420 Advanced Reporting
COM 470 Advanced Electronic News
        plus twelve hours COM electives
 
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Last updated December 16, 2007
 
     Department of Communication • 700 Pelham Road North • Jacksoville, AL 36265 • (256)782-5300