Last month, the members of Zeta Tau Alpha hosted their annual “Think Pink Week,” which began on October 20. The week gives the fraternity a chance to raise money for their philanthropy, and helps them teach others about breast cancer awareness and education.
The Zeta Tau Alphas of Jacksonville State University sold pink bows to raise money for their philanthropy. Each bow was $10, and the ZTAs raised $19,320—almost $2000 more than they raised from selling bows last year.
It is a tradition for the ZTAs to hang up the big pink bows along Pelham Road in the Jacksonville community. The bows are put up at the beginning of the week and then taken down at the end.
“It was a great experience being the ZTA Philanthropy chair. I loved being able to plan events to raise money for a great cause such as breast cancer awareness and education,” says ZTA recruitment chair Holly Inhulsen.
During the “Think Pink Week,” many other activities were held to raise awareness and money for the breast cancer philanthropy. On Monday night, October 21, the ZTAs hosted a “Yoga and Yogurt” party and invited all members of the Pan-Hellenic and National Pan-Hellenic Council. Upon entering the party, each guest had to provide a pink Yoplait lid; the lids were collected and sent back to General Mills, who will donate ten cents to the Susan G. Komen Foundation for every lid received.
Throughout the week the fraternities on campus participated in a house decorating competition to see which house could be “decked out in pink”. About 15 ZTAs went to each house to judge its decorations. The house with the best decorations won a pizza party, courtesy of Zeta Tau Alpha.
“I love being able to say that I’ve made a difference and while doing it, been able to spend time with some amazing people,” says Katie Smith, sister of Zeta Tau Alpha.
Overall, the ZTAs had a very successful “Think Pink Week,” and raised more money than expected. The goal for the years to come is to continue to make a difference, not only in the community, but also for breast cancer awareness and education.